Tag: Interactive
5 things we greedily still want Spotify to add
Spotify rolled out a pretty extensive update to it's streaming service this morning. Adding robust social networking features, Spotify now links in with your Facebook account for lightning fast music sharing between your friends, as well as syncing up your…
Penguin's iPad books get impressive demo showcase
E-readers like the Amazon Kindle and Sony Reader better watch out; Penguin have just showcased what they plan to do with the iPad's iBooks store, and it's looking mighty impressive. All look set to be fully interactive, with sound…
Interview: Betfair TV CEO Simon Miller on online gambling and the future of internet-connected TVs
Fancy a quick flutter on the footie? Thanks to Betfair's recent debut on the Yahoo! TV Widget engine, gamblers can place bets from the comfort of their armchair. But what does this mean for the traditional high-street based bookie? Is…
O2 announces 3D interactive cinema experience
O2 has announced that they’ll be screening the world’s first interactive 3D game across Britain this summer. Asteroid Storm will played by an estimated 1million people in 20 selected Vue cinemas.
The elements of the game are fairly simple both in terms of plot and interactivity. Players will become crew on the Starship O2 and they need to steer the ship back on course. This will be done by waving their arms in the air in accordance with instructions from the Captain. 3D obstacles will race towards them in an effort to put them off.
The interactive experience uses floor projectors and was dreamt up by ZenithOptimedia. Creative work was done by VCCP and Agency Republic. The game will be accompanied by the first ever 3D movie tralier reel, by advertising guru Pearl & Dean.
The experience will be supported by a huge online campaign as well as interactive games, such as Wac-a-roid, that will feature in the foyers of the selected Vue cinemas.
Asteroid Storm is released on 10th July and it sounds like some great family fun. And you know what they say – a family that plays together stays together. I’m all for it.
(via Marketing Magazine)
MXP4: New digital audio format packs more than just the music track
New digital music formats come along with the promise of improved audio quality and smaller file sizes, such that many portable “MP3 players” no longer use the MP3 format.
Now, though, Masinaut has come up with a music format which aims to offer an “interactive, multi-sensory experience”.
The MXP4 — Multiplied Experience Platform in 4D) — format allows musicians to include an original song but also musical variations, graphics, lyrics, trivia, and other information such as tour dates…
The BBC gets in on the map mash-up scene with its guide to Beijing's Olympic venues
If you're already getting a bit excited about watching the world's finest athletes wheezing their way through the Beijing smog, our lovely BBC has the perfect internet accompaniment for you. The Interactive Map has icons representing each Olympic venue hovering…
Oral-B launches electric toothbrush with interactive wireless display
It seems that every few months another manual or electric toothbrush comes to market, boasting new, must-have features that will improve your oral hygiene. Tongue scrapers, built-in floss, extra bendy and boingy bits, hard bristles, soft bristles, polishing bristles… Yes,…
Joost to enter live-streaming market early 2008
Now that Joost has opened the floodgates and are allowing minions in willy-nilly, they’ve announced a huge incentive for people to join up. From early 2008, they’ll be live-streaming TV in the US, as well as their usual pre-packaged video fare.
Sadly it looks like it’ll start out streaming sports first, and then hopefully enter the full-blown television…
Arcade Fire releases interactive Neon Bible music video exclusively online
It’s the season for acclaimed bands to start realising the power the internets have, as yet another A-lister band follows in the footsteps of Radiohead and The Charlatans and gives online users an exclusive present.
I probably bigged Arcade Fire’s new website up a bit too much then, unfortunately they’re not stepping in the actual footprints of both the English bands and releasing their next albums online for free, but they have launched their music video for their latest single, Neon Bible (for the album of the same name), purely online, and get this – it’s fully interactive….
Turn your kids all Sith-like with this Star Wars Darth Vader laptop
I just saw these Darth Vader laptops from Oregon the other day in person, and before I had the chance to write about them, Alex at Shiny Shiny beat me to it. We’re just too good here, *hair flick*
Aimed at kiddywinks, or your mate who resembles Nick Frost just a little too much for comfort, these ‘laptops’ are actually activity centres for children which contain ‘mind-blowing games in logic, music and other breathtaking activities’. Use the interactive light sabre and ‘choose a learning path with Darth Vader’,..
