IFA 2007: HD-DVD (and Toshiba) bite back

So, yesterday we heard about how Blu-ray s taking over the world. They're winning the war. They're the format of choice. Or are they? I'm here waiting for the Toshiba/HD-DVD press conference to start, and wondering if there's another side to the story….

First up, we get a look at the new stuff coming from Toshiba though.

IFA 2007: Liveblogging the Bluray Conference

Well, Bluray have got their first, by ensuring their press conference is the day before HD-DVDs, and therefore they're first to declare that they are winning the format war. But don't worry, no doubt you'll hear something to the contrary…

Paramount and Dreamworks go exclusively HD DVD: Disney, Fox, MGM try hitting back for Blu-ray

blurayhddvd.jpegTwo Hollywood studios who had previously been supporting both Blu-ray and HD DVD high definition disc formats yesterday announced that they’ll support HD DVD exclusively from now on.

The decision was made based on “extensive evaluation” of the current market offerings, plumping for HD DVD because of its “market-ready technology” and lower manufacturing costs.

CEO of Paramount Pictures, Brad Grey, said that this decision by the two studios would bring a critical mass of current box office hits to consumers, with a line-up perfect for HD DVD.

Though no other studio has swapped format, Disney, Twentieth Century Fox, and MGM, all reaffirmed their commitment to Blu-ray, promising many more titles with greater interactivity — something that the format still lags behind HD DVD on thanks to technical limitations of the original Blu-ray specification.