Social networking sites are definitely the hot virtual property of the moment, with news today that AOL is buying Bebo for a cool $850m.
Bebo is still the most popular social networking site in the UK and Ireland, and globally has over 40 million members, though in the US it’s in third place behind MySpace and Facebook.
The wealth of personal information available on social networking sites makes them very attractive for an owner to sell more targeted advertising on.
What I want to know, though, is whether AOL will start sending out Bebo-branded CDs to every household in the UK? Granted, I’ve not seen an AOL
coaster CD for about a decade, but there’s always the possibility for a resurgence.
(Via BBC News)
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