Tag: Advertising
The Digest: Amazon gets into takeaway… and 4 other things people are talking about today
Twitter to look at your other apps to better target its ads
Ad-blocking software is ‘the Napster of the advertising industry’
An ad-free internet would cost £140 a year
Facebook buys video ad firm LiveRail
Facebook has bought online video advertising platform LiveRail for a reported $500m (£292m), the Daily Telegraph reports. The Telegraph says that the San Francisco-based company's technology automatically pairs video ads with the videos that appear on many websites, such as…
Facebook is watching you – but soon you will be able to control how it uses that data
Have you ever wondered why Facebook showed you that advertisement for a new flatscreen TV, or a cheap flight to Bermuda? Soon you will be able to find out. Facebook has announced that it will soon give its users, starting…
ASA orders EE to drop 'most reliable broadband' claim
Mobile operator EE must remove the claim that it offers "Britain's most reliable broadband" from its marketing, after the Advertising Standards Authority upheld a complaint from rival BT that the slogan was misleading. The Inquirer tells us that BT filed…
Mozilla to trial ads in Firefox browser
As Twitter continues to drive many users mad with paid-for "promoted" tweets, Mozilla is looking to join the commercial world with ads in its Firefox browser. Sky News is reporting that Mozilla plans to introduce advertisements on the pages that…
World's first sound-activated ad to air before Dark Knight Rises screenings
We may well be used to "shushing" noisy cinema goers when watching the latest silver-screen blockbusters, but viewers of The Dark Knight Rises will be encouraged to be as noisy as possible as the world's first sound activated ad airs…
Minority Report-style charity ad will show different info to men and women
A new, £30,000 street advert is set to hit a bustop along Oxford Street in London this week, packed full of unique facial recognition tech that will be able to tell whether a man or a woman is looking at…