This will give Vodafone users complete access to the Dating Direct website, and its 3.5m active members, straight from their mobile phone.
The new service has been developed and optimised for mobile phone use, and will allow users to browse images and profiles, manage their own content, upload photos, and even sign up as a new member directly from their mobile.
Members can also receive alerts to notify them when another member has visited their profile, after which they can respond by email or chat live to other members.
The whole DatingDirect.com site has been revamped for all users, now sporting a new Web 2.0 interface and new functionality including instant messaging, photo albums, enhanced profiles and search, and webcam video calling.
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