Yo! Check out the world's laziest messaging app.

iPhone, iPhone apps

As Facebook, Google and Apple are locked into an endless arms race to see which can add the most features to its messaging app, a new app on the iOS app store has taken a very different approach. It only has one feature – and can only send one word: “Yo”.


Who says teenagers are the only ones who get to by monosyllabic?

The app describes itself as “The simplest & most efficient communication tool in the world”. In fact, it is so simply that you can’t enter any text – all you can do is send a notification saying “Yo” to your friend’s phone. But don’t get all pessimistic about it being pointless – the makers claim that “the possibilities are endless”:

Wanna say “good morning”? just Yo.
Wanna say “Baby I’m thinking about you”? – Yo.
“I’ve finished my meeting, come by my office” – Yo.
“Are you up?” – Yo.

Bizarrely, it sort of makes sense even if the app was (presumably) built as a joke. Think of it as the internet equivalent of giving your mum “three rings” to let her know you’ve arrived somewhere successfully in the olden days – no need to pick up, as the presence of signal conveys the agreed message.

How long before we see in-app payments to unlock other words, I wonder?

James O’Malley
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