Nissan Nismo Watch: The smartwatch taking on the Galaxy Gear from behind the wheel

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Automotive manufacturers Nissan are getting on the smartwatch bandwagon, today revealing the Nissan Nismo Concept Watch, said to be the first to connect a car and driver.

The watch will bring together biometric data on the driver with information concerning the Nissan car, including fuel consumption, as well as standard smartwatch features such as social networking feeds (here showing data on how “popular” you are on the likes of Facebook, Twitter, Pinterest and Instagram).

Charging via microUSB and with a claimed 7-day battery life, the Nismo uses two physical buttons, with a snap-fit strap that should fit many users comfortably. The device will pair with the car via Bluetooth LE and a smartphone app.

“Wearable technology is fast becoming the next big thing and we want to take advantage of this innovative technology to make our Nismo Brand more accessible,” said Gareth Dunsmore, marketing communications general manager at Nissan Europe.

“On track, Nissan uses the latest biometric training technologies to improve the performance of our Nissan Nismo Athletes and it is this technology we want to bring to our fans to enhance their driving experience and Nismo ownership.”

As purely a concept at the moment, there’s no word yet on release date or pricing, but we’ll keep you posted should that change any time soon. Check the watch out in the video above.

Gerald Lynch