EE’s 4G roll out across the UK continues at a pace, with the companies superfast mobile download speeds hitting nine more towns today.
Barnsley, Chorley, Coventry, Newport, Preston, Rotherham, Telford, Walsall, and Watford are all now 4G-enabled, bringing the total number of towns covered by EE’s LTE network up to 37.
With Ofcom’s auction of the remaining 4G spectrum now completed, it’ll be in EE’s interests to offer as wide a spread of LTE coverage on its own network as it can before the likes of O2, Three, Vodafone and BT begin to offer their own services.
Some have argued that EE’s relatively high pricing of 4G contracts has put off many interested in signing up for LTE speeds, and that a bit of healthy competition (and significantly lower pricing, as offered by Three) may improve the take up of 4G in the UK.
As for EE’s 4G fortunes, the signs point towards a drop off in sign-ups. It added 201,000 new users in Q4 of 2012, 49,000 fewer than it pulled in during the previous quarter, despite launching in a handful of major larger cities during that period.