Huge launches like FIFA 09, GTA IV and Mario Kart Wii have already made 2008 a landmark year for video game sales – and the total cash blown on gaming could out-do music and video for the first time this year.
Projecting a total spend of £4.64bn on video games software and hardware by the end of 2008, Verdict Research says this figure will, for the first time, overtake traditional fun purchases of music and video, which will come in at £4.46bn.
A lot of it is down to Nintendo. Its DS and Wii are going sales bananas, with both selling in unprecedented quantities to girls and old people, who have traditionally spent their money on plastic ponies and coach trips to Barcelona, respectively, but have recently been won over by Nintendo’s happy-happy-party-time vibe.
it also helped that Grand Theft Auto IV launched on PS3 and Xbox 360 for proper miserable old man gamers to play and then whinge about on the internet. 2008 was a big year for games, basically. 2009 has a lot to live up to.
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