Nokia continues to form strategic partnerships with other companies as it seeks to push out its mobile services. The latest alliance is a three-year deal with Orange, which will see ten Nokia handsets added to the Orange Signature range, plus the launch of a range of integrated multimedia services.
Customers will gain access to the Orange Music Store, Orange and NGage games, and Nokia Maps, plus location-based services. There’s also some form of advertising partnership between the two companies.
“Orange believes that Nokia’s devices and Ovi platform will make a powerful environment for the provision of a joint range of services,” said Georges Penalver, EVP of Orange’s Group Strategic Marketing.