By now, you’ll know all about the way big brands are setting up shop within Second Life, to do some virtual marketing. But did you know how to find them?
Thankfully, someone’s produced a handy brand map of Linden Labs’ world, showing where the likes of Reuters, Channel 4 and Adidas are based.
But not every brand wants to get involved in Second Life. MTV has just signed a deal with German games firm 10tacle Studios to set up its OWN virtual world next year, which will blend multimedia gubbins from MTV’s archives, and more modern online games. Smart.