Virgin Media has announced that it is to cut the monthly subscription price it charges for its V+ digital PVR service.
The announcement follows the week after Sky announced that it would be dropping the monthly subscription fee for its Sky+ service, from July, for any customer already have a monthly satellite TV package.
Virgin Media’s Chief Operating Officer, Neil Burkett, has said that a pricing change was “imminent”, although made no comment on whether the V+ subscription charge would be scrapped, or simply lowered.
He also hinted that the company were looking to replace the lost Sky channels with new channels focused on news and sport.
The Virgin Media versus Sky battle (which we’ve been watching from a distance recently as it’s just too irritating) continues.
Now, who’s for a bit of broadband?