Online TV set for steady growth in the UK, but behind music

joost-screen-digest.jpg

You can treat many analyst predictions with a pinch of salt, but at least they’re trying to figure out how fast technologies will take off (and who stands to trouser the revenues). Screen Digest has just released a report predicting that by 2011, online TV will be generating £181 million of revenues here.

That includes catch-up and on-demand services from the big broadcasters, but also online telly firms like YouTube and Joost (pictured), and download services like Apple’s iTunes. It specifically says that the tradiitonal broadcasters will be threatened by the rise of these new online firms, too. If I was ITV, I’d be trying to buy Joost right now.

Top 5 YouTube starlets: Mia Rose, Esmee Denters, Marie Digby and more…

marie-digby-youtube.jpg

There’s a definite gender difference when it comes to musical YouTube popularity. The men who become hits tend to be the silly ones, miming to the Backstreet Boys or obscure Moldovan pop songs.

Meanwhile, the women who make it big through YouTube tend to be just talented singers uploading home videos of themselves singing cover versions or their own material. Okay, so they’re invariably young and attractive too, although that wouldn’t count for much if they couldn’t sing.

FIQL TV: Turn your iTunes playlists into streaming YouTube video channels

As you’ll know if you’ve ever wasted half a day watching Shakira’s small and humble mountains greatest hits, YouTube is full of music videos. Some Web 2.0 firms have noticed this, and are launching services that make use of it.

The latest is FIQL TV, which lets you upload your playlists from iTunes, Windows Media Player and other music apps, and then turns them into streaming video channels by hunting for your songs on YouTube (if it can’t find anything for a song, it ignores it in the playlist). You can also create them on the site from scratch by typing in song titles and band names.