CES 2020: Hyundai joins Uber Elevate for future air taxis

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At this year’s Consumer Electronics Show (CES), Uber and Hyundai announced a new partnership to develop Uber Air Taxis for the Uber Elevate ride share network.

Hyundai is the first automotive company to join the Uber Elevate initiative, bringing automotive-scale manufacturing capability and a track record of mass-producing electric vehicles. The air vehicle concept Hyundai was created in part through Uber’s open design process, a NASA-inspired approach that jump-starts innovation by publicly releasing vehicle design concepts so any company can use them to innovate their air taxi models and engineering technologies.

In this partnership, Hyundai will produce and deploy the air vehicles, and Uber will provide airspace support services, connections to ground transportation, and customer interfaces through an aerial ride share network. Both parties are collaborating on infrastructure concepts to support take-off and landing for this new class of vehicles.

“Our vision of Urban Air Mobility will transform the concept of urban transportation,” said Jaiwon Shin, Executive Vice President and Head of Hyundai’s Urban Air Mobility (UAM) Division. “We expect UAM to vitalize urban communities and provide more quality time to people. We are confident that Uber Elevate is the right partner to make this innovative product readily available to as many customers as possible.”

“Hyundai is our first vehicle partner with experience of manufacturing passenger cars on a global scale. We believe Hyundai has the potential to build Uber Air vehicles at rates unseen in the current aerospace industry, producing high quality, reliable aircraft at high volumes to drive down passenger costs per trip. Combining Hyundai’s manufacturing muscle with Uber’s technology platform represents a giant leap forward for launching a vibrant air taxi network in the coming years,” said Eric Allison, head of Uber Elevate.


In preparation for this announcement, Hyundai has worked with Uber Elevate to develop a PAV (Personal Air Vehicle) model, S-A1, that utilizes innovative design processes to optimize electric vertical take-off and landing (eVTOL) aircraft for aerial ridesharing purposes.

Hyundai S-A1 model:

  • It is designed for a cruising speed up to 180 miles/hr (290 km/hr), a cruising altitude of around 1,000-2,000 feet (300 – 600 mt) above ground, and to fly trips up to 60 mile (100 km).
  • The Hyundai vehicle will be 100% electric, utilizing distributed electric propulsion and during peak hours will require about five to seven minutes for recharging.
  • Hyundai’s electric aircraft utilizes distributed electric propulsion, powering multiple rotors and propellers around the airframe to increase safety by decreasing any single point of failure. Having several, smaller rotors also reduces noise relative to large rotor helicopters with combustion engines, which is very important to cities.
  • The model is designed to take off vertically, transition to wing-borne lift in cruise, and then transition back to vertical flight to land.
  • The Hyundai vehicle will be piloted initially, but over time they will become autonomous.
  • The cabin is designed with four passenger seats, allowing riders to board / disembark easily and avoid the dreaded middle seat with enough space for a personal bag or backpack/rider.

Uber has announced a goal of flight demonstrations in 2020 and Elevate commercially available to riders in 2023. Uber’s analysis projects that an electric vehicle will travel at a speed up to 200mph and that eventually, after several years in a market, an Uber Elevate ride will cost the same as an UberX trip of the same distance.

Chris Price
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