EE creates VR quiz with Joanna Lumley for British Academy Film Awards

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Joanna Lumley 3.jpgHow much do you know about movies? Ahead of this year’s EE British Academy Film Awards on Sunday, EE has created what it claims is the first ever interactive virtual reality film quiz.

Starring none other than this year’s EE British Academy Film Awards host Joanna Lumley, the innovative 360 degree content invites film fans to test their movie knowledge ahead of the ceremony on Sunday by exploring the surroundings for possible answers.

The quiz format sees Joanna ask a series of questions, inviting the viewer to look around the room where they will see the possible answers suspended in virtual reality. After a five second countdown, the viewer is invited to turn back to face Joanna where the correct answer is revealed.

To take the virtual reality EE British Academy Film Awards quiz with Joanna Lumley visit EE’s Facebook or YouTube pages using a smartphone or head to any EE showcase store (Westfield Stratford, Westfield White City, Tottenham Court Road, Nottingham Victoria, Oxford Westgate) before the end of February.

For more information on EE’s partnership with BAFTA visit ee.co.uk/bafta.

 

Chris Price