Jaguar Land Rover promises electric future #JaguarElectrifies

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Jaguar Land Rover is the latest company to make a pledge to electrify all of its vehicles following similar promises from Aston Martin and Volvo.

The company, owned by India’s Tata Motors, announced Thursday it would start introducing all new cars with an electric powertrain beginning in 2020.

That would include the already announced Jaguar I-Pace EV (see below) and possibly a future Land Rover Defender. It also includes the Jaguar E-type Zero which we covered in more detail here. You can see the YouTube video below:

Jaguar E-type Zero

The electric Jaguar E-type Zero future-proofs one of the world’s most famous cars. Acclaimed by Enzo Ferrari as “the most beautiful car in the world”, the E-type now combines breathtaking design with electric power for the first time. E-type Zero is based on a 1968 Series 1.5 Roadster and features a cutting-edge electric powertrain for 0-60mph in just 5.5sec. It was engineered by Jaguar Classic at the company’s new Classic Works in Warwickshire, UK.

Jaguar I-PACE Concept

With I-PACE we started with a clean sheet and engineered a bespoke, tailored, pure electric SUV from the ground up, creating a beautiful design with everyday practicality. It’s a performance SUV, it looks stunning, is great to drive and will be on sale next year.

Jaguar FUTURE-TYPE

The Jaguar FUTURE-TYPE is a vision for the car of 2040 and beyond. The fully autonomous virtual concept explores mobility for the connected world of tomorrow, where vehicles could be shared not owned.

With Future Type’s interface you can separately access your different digital orbits of work, family or play, dialling up what you do need, and dialling down what you don’t.

At its heart is Sayer – the intelligent steering wheel that will revolutionise the way you live your life. Named after Malcolm Sayer, designer of the E-type, this steering wheel doesn’t just stay in your car – it lives in your home and becomes your trusted companion.

Sayer is the first voice activated AI steering wheel that will be able to carry out hundreds of tasks. The advanced speech recognition software will allow it to answer your questions, connect you to the news, organise your travel and select your entertainment.

Chris Price