Artist releases album on 12 different physical formats

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In an age of Spotify and iTunes, we’re used to being only a click or a swipe away from our music – so how strange it must be have to make an effort to listen. Perhaps to challenge this, or remind us of the bad old days, artist Trevor Jackson has decided to release a new album on 12 different formats.

formats

I’m not just talking about getting up off the sofa to change the CD. According to The Vinyl Factory, Jackson’s new album, which is titled “F O R M A T”, will be released on 12″, 10″ and 7″ vinyl, CD, mini-CD, cassette tape, VHS (!), MiniDisc, 8-Track, DAT, Reel-to-Reel tape… and USB.

To make it even more annoying, each format will only contain a single track – meaning if you want to listen to the whole album you’ll probably have to break into the Science Museum’s new Information Age exhibition.

Vinyl Factory quotes Jackson as saying “Every copy of a physical recording is different, a real object that has its own little story – a one of a kind, personalised by the effort you put in to purchase it, each time you touch it, and the unique ritual that goes along with playing it.”.

I think I’ll wait until it is available on Spotify.

James O’Malley