Nintendo has announced the latest downloadable content for Mario Kart 8 in Japan is going to be a tie-up with car makers Mercedes-Benz to promote its new Mercedes GLA. Check out the bizarre TV advert.
The DLC will be free to download for Japanese gamers and sees a boring grey car added to the colourful existing line-up of carts this summer.
Check out this Japanese TV advert, featuring the creepiest Mario you’ve ever seen:
It’ll be interesting to see if Nintendo bring this sort of sponsored DLC to the west.
We’ve no word yet on whether BMW will be following suit with DLC offering a special “BMW driver” character who will cut up the other places and generally act like a dick when on the road.