Critics favourite, the HTC One, fails to boost company's Q2 finances
The HTC One may have wooed smartphone critics the world over (including us – it fell just short of a perfect score in our full review back in March), but it hasn’t done enough to revive the company’s flailing fortunes. Having just revealed the company’s Q2 results, HTC are still struggling to hit their financial expectations.
Unaudited financial results for Q2 2013 show profits considerably down year-on-year, with HTC making just $1.25 billion Taiwan new dollars. That’s a fair sight off of the 2 billion analysts had expected them to make.
The results are a slight improvement over the company’s dire Q1 2013 results, but still pale in comparison to the same period a year earlier, when they posted profits of $7.4 billion Taiwan new dollars.
It would appear sales of the HTC One have begun to slow since launch too, with revenues for June down 23.88 per cent from May.
A management shake-up is now expected, as HTC once again go back to the drawing board on how to overcome the stiff competition Samsung and a reinvigorated Sony are bringing to the Android market.
REVIEW: HTC One