Nintendo’s 3DS console, despite a shakey start when it comes to console sales, was at least delivering in one key department; hardcore games. Whether it was the Ocarina of Time 3DS re-release or the slew of Resident Evil games headed to the console, Nintendo were catering to the core-gamer demographic very well.
However, in futher attempts to bring in a wider audience to the console, Nintendo will now be pushing their focus onto casual gamers, and older demographics not traditonally into videogames, as they did with the super-popular Wii and Nintendo DS consoles.
“In terms of other genres, absolutely we will continue to push the envelope with new, unique, differentiated experiences that you can only get on the Nintendo 3DS and that widen the consumer demographic,” said US Nintendo boss Reggie Fils-Aime.
“So, will there be content to appeal to consumers 50 plus the way Brain Age did? Absolutely. Will there be content that’s going to appeal to women the way we are able to do with the DS? Absolutely.
“I can’t go into the details of what exactly those titles will be, but stay tuned. There is information that we’ll be sharing prior to E3, plus a lot of information at E3 as well.”
So how do you feel about the new casual focus for the console? A smart way of keeping the console alive and well, or further diminishing the importance of the old-school gaming audience that made Nintendo the titans they are today?
Let us know in the comments section below.