CES 2008: Blu-ray studios claim 85% share of HD hardware market, predict two million player sales in 2008
This evening’s Blu-ray press conference at CES was a predictably cheery affair, although thankfully without too many digs at HD DVD, and more focus on the state of the market, and plans for 2008.
The collective of Blu-ray studios were bullish on figures, claiming 66% of the global market for HD disc sales in 2007, compared to HD DVD’s 34%. Meanwhile, they said Blu-ray now has an 85% share of the HD hardware market, a figure that includes PS3s.
According to the group, by the end of 2007, half a million Blu-ray players had been sold, along with three million PS3s. They’re predicting two million standalone Blu-ray player sales in 2008, and another four million PS3s – making 9.5 million Blu-ray players overall by the end of 2008.
Them’s the figures. Now read the liveblog of the press conference for all the detail.
CES 2008 Special
Read all our coverage from the show in our CES 2008 category