According to Co-ed Magazine, the social networking giant will announce phase one of its expansion into music at next week’s ad:tech conference in New York, which will give ‘Facebook artists’ the option to register a sub-domain name through Facebook (like www.facebook.com/yourband), with users able to become ‘fans’ and connect to hosted media on the artist page.
The fans can also interact via their own pages, hosting music and video, along with the latest band news – and commercially, there will be targeted marketing, ads and promotion for acts too. Finally, artist specific sales widgets will allow for music sales through the site.
Sound familiar? I can hear the chewing of pens at mySpace right now. And this is only the first step, with more aggressive marketing and tools to follow in an attempt to hit the competition hard. We’ll keep you posted.