Catching many experts off-gaurd, Twitter have made the suprise purchase of the blogging platform Posterous for an undisclosed fee, announcing the buyout at SXSW. Formed in 2008 with developers including Sachin Agrwal (ex-Apple Final Cut Pro designer), the platform allowed…
For me the joy of Twitter is that it is one huge personalised RSS feed. You take all the people in the world that you find cool and interesting and then you get to see what they are reading. Everyone has a point of view and a right to share their content. That's what makes it fascinating.
Now Posterous users can add their banners, choose from different types of layout, adopt a theme and even create their own themes via HTML and CSS.
Malik believes that we are all creating a lot more content (images, tweets, video etc) these days – whether it be through smartphones, Flips or notebooks. Those tweets, images and emails tell the story our lives and some commentators now call this lifestreaming. That content is then categorised and stored in one of two ways.
Can Posterous tempt Twitter obsessives back to blogging?