Online year-on-year sales down again in October, says IMRG Capgemini

October represented the nineteenth consecutive month of negative Year-on-Year (YoY) growth in online retail, where sales were down -3.4%. That’s according to the latest IMRG Capgemini Online Retail Index, which tracks online sales for 200 retailers. Month-on-month (MoM) figures recorded a positive +11.7% uptick from September, suggesting current demand trends in the lead up to…