WATCH: Cortana outsmart Siri

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There is no love lost between Apple and Microsoft, and in a new TV ad for its Halo-inspired Cortana virtual assistant, Microsoft pokes a bit of fun at Apple’s Siri.

cortana-windows-phone

Bringing back memories of Apple’s Mac vs PC campaigns, the advert presents a series of commands which Cortana is able to intelligently process, while Siri struggles.

Watch the ad below …

Stuart O’Connor