The old style Teletext Holiday pages were a mean old thing. With the rain lashing down outside and you at your lowest ebb, Teletext Holidays was the perfect (and at the time, practically only) place to browse cheap holiday packages and imagine yourself in distant, exotic climes. The irony was, in stormy weather your analogue TV reception would usually go up the wall, and the rainbow coloured blocky text of Teletext would become a garbled mess.
It’s a completely different story with the Teletext Holidays App for Samsung’s range of Smart TVs. Slick and web connected, they’re hoping arm-chair day dreamers will once again turn to their TVs for travel inspiration.
The TV app will help users pick a cut-price trip by offering video guides, destination photos and a booking portal in what its makers are describing as “a glimpse of what the future of choosing holidays will look like”.
“Searching for holidays on the television is what our brand is famous for so the partnership with Samsung Smart TV is an exciting new direction for us,” said Victoria Sanders, Teletext Holidays managing director.
“This is a first for the travel industry and I believe it has the potential to transform the holiday search process. We’ve invested in creating an App which is simple, inspiring and practical to use.”
The app is live now on Samsung Smart TVs and Samsung’s range of connected home theatre products.