Twitter and TweetMeme team up for official re-tweet web button

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Twitter have finally unveiled their official re-tweet button for third-party websites looking to share content through the micro-blogging service. Simply called the Tweet Button, it’s cannily been co-built with the team over at TweetMeme, whose own Twitter re-tweet button is already used quite widely across the net.

Twitter’s blog describes the new service: “The Tweet Button lets you share links directly from the page you’re on. When you click on the Tweet Button, a tweet box will appear – pre-populated with a shortened link that points to the item that you’re sharing.”

Initially it was thought that Twitter would create a button to rival TweetMeme, but have instead sensibly decided to work with the UK based company who, in effect, have played a considerable role in Twitter’s growing popularity anyway.

TweetMeme posted on their blog today celebrating the new partnership: “We have grown to more than 750 million daily retweet button impressions, which for a tiny team is an amazing achievement.

“That said the market requires an official solution that can accelerate this growth. So today Twitter is launching its own Tweet Button and we are very pleased to be partnering with them to continue to grow the overall Twitter ecosystem.

“We will be assisting Twitter with the technical challenges involved with the button and secondly we will be working even more closely in the future on delivering real-time curation of the Twitter Firehose.”

Gerald Lynch