MYiOTA – WAP without the hassle and cost

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MYiOTA has just launched – a new service which promises to make net access on mobiles simpler and cheaper.

Text ‘iota’ to 60060 and for an initial set-up fee of 50p, the company promises more information for less cash. MYiOTA pulls content from websites, RSS and blogs – offering all that information in one place for easy access. So if you search for your favourite football team, all the latest news from available sources is offered up, without unnecessary downloading of bulky images.

If you want to know more, you can click to go to the mobile site of that link or click to call for further information. Most services are free – but if you are going to be charged, you are informed in advance. There’s obviously some data charges too – but MYiOTA claims these are typically between £0.002 to £0.02 per request for information.

“MYiOTA has been developed following extensive trials with a diverse cross section of mobile consumers. Key to our service is the ease with which it can be used and re-used. In our trials even the older generation found the services useful and ‘simple’ to use.” said Bruce Eley, CEO MYiOTA. “Information received is saved much like a regular SMS text, into the Inbox. Users can then file their favourite sources of information for one-click re-use, such as familiar train journeys, specific news topics or sports results.”

MYiOTA website

Dave Walker