Orange launches Play-Off – first video gameshow for mobile phones

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Orange is jumping on the talent show bandwagon, but on mobiles phones with Play-Off, which claims to offer the nation’s never-ending queue of wanabees a platform to pit their “talents” against one another.

You need to submit 10-15 second videos in response to a particular challenge. The best videos go into a “play-off”, then users vote for their favourite. Win and you take on your next challenger. Lose – and you’re gone.

Don’t expect high-brow, with categories for launch include Face-off, giving those who think they are the sexiest person alive a chance to prove it, Dance-off, for those with the “craziest dance moves” and finally Weird-off for “the weirdest stuff”.

To have a go at Play-Off, submit your clip at orange.co.uk or send it by MMS to 7469.

Orange website

Dave Walker