“Our new pricing strategy demonstrates our clear commitment to the consumer” said John Moseley, UK Marketing Manager, Creative Labs. “We will continue to offer consumers a wide range of competitively priced products, with pioneering functionality as well as ease of use and value for money”. The price drops affect the Nano Plus, Zen V and Zen V Plus models.
The 1GB Nano Plus drops from £49.99 to £44.99. The Zen V 1GB goes from £69.99 to £54.99, 2GB from £94.99 to £69.99 and 4GB from £119.99 to £99.99.
The Zen V Plus 1GB model is cut from £79.99 to £64.99, 2GB from £99.99 to £84.99, 4GB from £129.99 to £109.99 and finally the 8GB model drops from £169.99 to £159.99.