Motorola launches red MOTORAZR V3i – fighting AIDS in Africa

Mobile phones

More technology that helps in the fight against AIDS in Africa – following on from the red iPod nano comes the red MOTORAZR V3i, which again aims to raise money for the (PRODUCT) RED initiative, with £10 from the handset cost and 5% of the monthly phone bill being donated to the global fund.

The handset is available exclusively at The Carphone Warehouse. It’s still very much the fashion phone, with the looks and slim design, but a fairly average specification, including 1.23 megapixel camera, 10MB of memory (which can be boosted by microSD card), MP3 player and MP3 ringtones.

But this particular version of the handset will be doing some good, as well as making you look stylish. Motorola and Carphone Warehouse is donating £10 from every red handset purchase, with 5% of the phones revenue also heading out to Africa. Motorola says the proceeds of selling just three handsets can provide a year’s worth of school materials and daily hot meals for a child orphaned by AIDS, while 5% of the average yearly phone bill can provide 180 treatments to prevent mother-to-child transmission of HIV.

The handset is available now.

Carphone Warehouse website

Dave Walker
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