We’re a nation of online shopaholics and part of that increased spending is at online auction sites like eBay.
According to Apacs, the UK payments association, 14% of adult Internet users made their last online purchase from an auction site, some 4.9 million people, based on 2005 figures. I’m sure that figures still increasing.
They also found that the average number of overall online purchases increased from 13.6 in 2004 to 18.5 per person in 2005, with the value increasing from £16bn to £22bn.
Maybe not hugely surprising, particularly as online auction sites aren’t just about buying other people’s junk, err, precious items any more.
Have you increased the amount you buy online, particularly at auction sites?