The colour of your gadgets says more than you think according to a new survey. And according to the Konica Minolta Wake Up to Colour study survey, graphite is very much the colour of the decade.
Blue is the colour that consumers most associate with credibility and trust, red means pleasure, while gold stands for luxury. Bright colours are cheap (with yellow being the cheapest of all), white gives a feeling of authenticity and the most fashionable colour in the UK right now is beige or café-au-lait, chosen by over a third of the survey’s respondents.
So don’t expect the colour of gadgets to change too radically over the next couple of years.