Orange pioneers live sports mobile channel

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Orange customers fortunate enough to be at the forefront of new 3G Mobile TV technology can now enjoy what may be the first in terms of live sport on a mobile. It has been revealed that, from today, eight new channels are available on its Orange TV service. The sporting event being broadcast is the ICC Super Series, presumably because it’s one of the very few not already assimilated by Sky, which takes place over the three on-dayers 5th, 7th and 9th and with the test on 14-19th October.

Fortunately if you aren’t a cricket fan then you can also sample the delights of seven other channels consisting of ITN Weather, Bloomberg, Kiss, Kerrang, Bravo, The Reality Channel, Shorts TV and Maxx Sports. This new content will provide a welcome boost to the service which has been depleted by the seasonal nature of some earlier channels such as Big Brother and Glastonbury 2005. Obviously the ICC channel won’t provide great viewing after the 19th either.

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