US-based Finis just unveiled its answer to an MP3 player for swimmers. Whereas the Orgegon Scientific MP120, which is already available in the UK, relies on a traditional earphone design, the SwiMP3 uses bone conduction technology to transfer sound to the inner ear via the cheekbone. According to Finis, this dramatically improves the sound quality underwater. A special pair of goggles is supplied to house the SwiMP3. The player is Windows and Mac compatible and has 128MB of storage space. In the US it costs $250, but there’s no news of a UK launch at the moment.