The UK’s newest pay TV platform, Top Up TV launched March 31st providing some Freeview (digital terrestrial) homes with access to ten more channels which were previously only available on Sky and cable.
E4, Discovery, UK Gold, Discovery Home & Leisure, UK Style, Turner Classic Movies, UK Food, Bloomberg, Cartoon Network and Boomerang are included in the Top Up TV package which offers a no-ties, month-to-month subscription of just £7.99, plus a one-off connection fee (currently £10).
Top Up TV offers a low priced and flexible pay-TV package. However you will need an old ONdigital or ITVDigital set-top box to be able to receive the channels – at least until the broadcsater offers a conditional access module or a new box with built-in decoder.
Led by two former Sky TV execs, David Chance and Ian West, Top Up TV has set a modest business plan breakeven of only 250,000 subscribers over the next few years.
For more information go to www.topup.tv