Bebo came into a bit of cash (well, OK, £8 million) and has set about updating its offerings to compete with the other kids on the social video sharing music networking block.
Oh look - a music download service might be coming. That's, hmmm, original.
But the main first move is in the video sharing arena - where MySpace and YouTube currently command the lion's share of video web searches, with over 60% between them. Bebo TV will get its own brand like the Bebo Bands channel has.
Well it's very nice to have a choice of which video service to use - the trouble is that what's hot one day may be distinctly lukewarm the next. It'll be interesting to see if Bebo can make a dent in YouTube's popularity.