Bebo taking on YouTube with relaunch of Bebo TV

Andy Merrett Websites

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Social networking site Bebo is revamping its Bebo TV video service to compete with king of the vids, YouTube.

Bebo came into a bit of cash (well, OK, £8 million) and has set about updating its offerings to compete with the other kids on the social video sharing music networking block.

Oh look – a music download service might be coming. That’s, hmmm, original.

But the main first move is in the video sharing arena – where MySpace and YouTube currently command the lion’s share of video web searches, with over 60% between them. Bebo TV will get its own brand like the Bebo Bands channel has.

Well it’s very nice to have a choice of which video service to use – the trouble is that what’s hot one day may be distinctly lukewarm the next. It’ll be interesting to see if Bebo can make a dent in YouTube’s popularity.

By Andy Merrett | August 11th, 2006