However, singer Tila Tequila is leveraging her huge MySpace popularity (two million friends and counting) to launch… a bisexual dating show on MTV. Well, I guess that qualifies as playing to your audience. Tila puts it best on her blog:
Not heard of Tila Tequila yet? She’s one of the rising stars on MySpace, with over 1.7 million friends – a following that helped her land a record deal. Yet she’s not exactly chuffed with MySpace at the moment, after the site asked her to take down a widget she’d uploaded to her profile to sell tunes.