Virgin Media trials complicated new traffic management policies, touting "efficiency". Uh-huh?


Virgin Media has been throttling its customers’ broadband speeds for at least a year now, but it seems that the traffic management policy wasn’t complicated enough for them, so they’ve started trails of a new one.

Oh, it nicely messes up our Virgin Media Speed Throttling FAQ, too. Thanks Mr Berkett.

From now on, if you’re unlucky enough to be a Virgin Media broadband customer in Preston, Wigan, Blackpool, Camden, Dalston, Enfield and Haringey, you’ll have to get your head around some new policies. Here goes my attempt at explaining it. Let’s see if I get there before my brain numbs…

Virgin Media speed throttling revisited — FAQ


A consistently popular article on Tech Digest over the past year has been about Virgin Media’s broadband throttling scheme, whereby it slaps a speed limit on the customers it deems to be “heavy users” if they download or upload too much during peak hours.

It’s certainly got you hot under the collar, as most of the 80+ comments — plus the search terms you’re using to find the article in the first place — testify.

Here, as a public service, is Tech Digest’s Frequently Asked Questions [FAQ] guide to Virgin Media’s broadband speed throttling.