Philips launch consumer campaign: can two billion people reduce energy consumption?

lightbulb.jpgPhilips has today announced a global campaign aimed at encouraging consumers to reduce the amount of energy they use at home, primarily through their use of energy efficient lighting.

They have partnered with The Alliance for Climate Protection and the global Live Earth concerts taking place on Saturday 7th July, and hope to inspire over two billion people to commit to taking simple steps to becoming more energy efficient.