Coronavirus lockdown: 10 steps SMEs can take to stay in business

According to ParcelHero the Government's Coronavirus lockdown doesn’t have to spell the end for SME businesses. It has issued a ten-step guide to making full use of  the Government’s latest coronavirus SME aid schemes... UK courier services expert ParcelHero says that, even following the tough new Government measures closing non-essential stores and imposing travel restrictions, the…

4 of the best new martech trends to boost your promotional campaigns

"Martech" is a funny word. Like "Brexit", it's a portmanteau - in this case, referring simply to marketing technology. However, doesn't technology underpin every aspect of modern marketing anyway? Yes, practically so - rendering "martech" largely a discussion of marketing more generally. Therefore, no matter what type of business you run, and however deeply entrenched…