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Sky has launched an app designed specifically for football fans watching their favourite teams in pubs equipped with Sky Sports subscriptions.
Called Sky Sports Pub Challenge, the app lets pub goers pit their wits against fellow football fans for weekly prizes including free tickets to Barclays Premier League matches, monthly prizes up to £2,500 and a grand end-of-season prize of £20,000.
Available free to download, the app will let football fans compete against each other through polls, predictions and answering trivia questions before,during and after the game. All questions answered correctly give players points, which they can accumulate during the season to win the exciting prizes on offer.
After downloading the app, football fans can use the ‘pub finder’ to locate their nearest Sky Sports venue. On arrival, they check-in to their pub or club to kick start the pre-match quiz, before launching into the in-play predictions and post-match trivia to score points before, during and after the match.
Says David Rey, Managing Director, Sky Business, comments: ”We’re expecting Sky Sports Pub Challenge to be a big hit with people who like to watch the big games with friends down at the pub. The quizzes, polls and predictions really bring out people’s competitive side and with prizes like weekly Barclays Premier League tickets…it’s a rewarding and sociable way for people to get into the action and make the most of match days down at their local pub.”
The app has been launched as figures released by Sky’s public Wi-Fi network The Cloud reveal a threefold increase in customers using their Wi-Fi services while they are in the pub, compared to this time last year.