Tag: black friday
4 Black Friday marketing strategies for your online store
Black Friday and Cyber Monday are brilliant opportunities for you to get those extra holiday sales and build a dedicated customer base for the coming year. But with competition so high among businesses at this time of the year, it’s easy to get lost in the mix. Unless, of course, you employ some incredible marketing…
Black Friday sees 300% rise in malware attacks
In the first two weeks of November, all cyber-attacks grew by 10% and malware attacks spiked by 300% on Black Friday this year, shows Capture Labs data and a recent study by the cybersecurity company Surfshark. Numbers returned to normal November levels on Cyber Monday. The number of websites attacked 50 times a day by…
Which? reveals biggest duds of the Black Friday sale season
A dangerous child car seat, a poor quality TV, a dodgy laptop and a washing machine that fails to get rid of stains are among the flawed products being sold at discount prices this Black Friday, Which? has found. Each year Which? puts thousands of products through tough and independent laboratory tests to separate the…
Black Friday phishing scams rise over 200% in Black Friday run up
The total number of financial phishing attacks disguised as e-payment systems more than doubled from September (627,560) to October 2021 (1,935,905), indicating a 208% increase, according to Kaspersky’s ‘Black Friday 2021: How to Have a Scam-Free Shopping Day report. The sales season attracts the attention of shoppers and retailers. However, it is also a favourite…
Black Friday: 10 Tips To Bag The Best Bargains
With Black Friday and Cyber Monday fast approaching, Forbes Advisor, an online platform dedicated to helping consumers make smart financial decisions, has created a list of 10 tips for navigating the sales successfully.... Start your research early It pays to have an idea of what you want to buy before Black Friday begins, so take the time…
Black Friday shoppers rushed into purchases they later regret, research reveals
The hype around Black Friday leads some shoppers to make impulse buys they later regret - with many using credit or borrowing from friends and family to fund their purchases, Which? has found. Which? surveyed 2,000 members of the public to find out how they felt about items they bought in last year’s Black Friday…
Black Friday sales up over 30%, claims IMRG
Online retail sales growth on Black Friday was very strong this year, coming in at 38%, with the full Black Friday week (defined as an eight-day period, Mon 23 – Mon 30 November) seeing growth of 30%. That figure is based on the daily online sales performance of 102 UK retailers. The weekly figure was…
Cyber Monday: 15 top tips to stay safe online
We partner with consumer watchdog Which? to help you to stay safe online when shopping for your loved ones on Cyber Monday and beyond.... We shop online all year round, but the arrival of Cyber Monday and the peak of the Christmas shopping season plus the COVID-19 restrictions that have been in place for most…
Revealed: Which? ‘dud deals’ to avoid on Black Friday
Bargain hunters are being warned to avoid a rogues’ gallery of poor quality products sold at discount prices by major retailers this Black Friday, following an investigation by Which? Each year the consumer watchdog puts thousands of products through tough and independent laboratory tests to separate the best from the rest. When it uncovers products…
Richer Sounds rated top tech retailer in Which? survey
Supermarkets were rated below par when it comes to buying tech with customers experiencing much higher satisfaction levels from Richer Sounds and John Lewis according to the latest Which? retail survey. Three of the UK’s biggest supermarkets finished bottom of the rankings in the latest Which? retail survey of the best places to buy tech…