Drivers are abandoning A-Z maps in their droves in favour of satnav systems, according to new sales figures from industry analyst Canalys. They claim that in the second quarter of 2007 alone, 7.4 million satnav devices were shipped - more than double the number in the same period last year.
A recent patent filed by lost driver saviour TomTom shows the company is planning to include a video camera in its next-gen GPS devices. The video footage will then be whacked on the satnav device's screen, with the gadget drawing a digital line over the top of the video feed. Follow the line and you won't get lost. Simple.
Location and navigation based services are increasingly important to the mobile operators, particularly as GPS starts making its way into phones like Nokia's N95. Vodafone knows this, which is why it's announced a new partnership with satnav firm TomTom to develop a new traffic information service.