BSkyB's new Sky+ advert claims to show What Women Think

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Forget juggling a career with motherhood. The real dilemma for today’s high-flying females is figuring out how to go to dinner with their boss AND still watch Prison Break. This is what the suffragettes risked their lives campaigning for all those years ago. Really.

Okay, so it’s not. But it is the subject of BSkyB’s brand new TV ad campaign, which aims to show how modern women can resolve said dilemma by using the Sky+ remote record feature, that lets you set your PVR from your mobile phone. “Because you want to be in two places at once…”

Sky HD reveal the worst ever football kits of all time

hull_city_footie_strip.pngWith the Premiership kicking off this Saturday, Sky is proudly boasting about all the matches it’s squeezed money out of its subscribers to be able to show in high definition.

They’ve also found time to compile the top 10 worst football kits of all time, based on a survey of one thousand UK footie fans.

In first place is the 1992-93 season home shirt for Hull City, whose creator took their “tigers” nickname too literally.

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In second place, the infamous grey “our players are camouflaged” 95-96 away strip for Manchester United, which was blamed for their 3-1 defeat at Southampton.

In third place, a variety of strips used by Mexico in the 1990s.

mexico_1990_football_strip.jpgRead on for four to ten.

Ocean Blue calls for a single PVR standard

ocean_blue_software.gifOcean Blue Software has called for a single standard for digital TV recorders (PVRs). Managing Director of Ocean Blue said that the introduction of Freeview Playback has been a step in the right direction, but that most PVRs contain proprietary software due to a lack of industry standard guidelines.

Ocean Blue would like to see a single brand across satellite, cable, and even IPTV broadcasts. Their Voyager software system is already the standard mandated middleware solution for Freeview digital TV receivers, while Sunrise is a DVB compliant suite of software that can receive analogue and digital video and audio, with Surfsoft being a Freeview Playback standard.

Could Ocean Blue be suggesting that they would offer the best software standard?

Is Sky considering a Facebook deal?

sky_and_facebook.gifAccording to Digital Spy, Sky is in talks with popular social networking site Facebook with a view to gaining a permanent presence on the site.

Facebook isn’t averse to advertising on the site, but the article suggests that Sky would like to do more than just run ad campaigns. They’re currently running a campaign to assess whether Facebook users are willing to interact with the Sky brand, and if so, Sky could invest further in the site to promote its services and supply exclusive content.

While many Facebook users (including me) are against the site becoming too much like MySpace, the Applications functionality could open the way for brands, particularly multimedia ones, to input their content onto the site.

2007 Tech Trends No. 1: Telly 2.0

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First in a series of posts highlighting Tech Digest’s pick of big technology trends for the second half of 2007…

Let’s get one thing clear first. Online TV ISN’T about watching TV on your PC. Well, it is at the moment, because most of the people doing it are geeks like you and me. But in the long term, online TV is about delivering TV through your broadband connection to a proper TV in your living room, bedroom or wherever.