Polaroid instant cameras look set to be back in a big way this Christmas. After dropping the line for a few years, the analogue side of the brand is back with Lady Gaga onboard as creative director and a new…
This got the Tech Digest team thinking. What other great brands and products from the past are worth reviving? So here are five that we think ought to be given a second chance. We certainly aren't saying that you should ditch your Blu-ray for a Betamax, but given the right techy makeover these products could be very now.
Summit Global, the exclusive licensee of Polaroid imaging has announced the return of one of the most iconic camera brands.
Polaroid will once again manufacture a range of classic instant film products like the Polaroid “600” instant film, and also bring back a range of instant cameras to use them with, including the easy to use ‘Polaroid One’.
As well as focusing on traditional analogue film, Polaroid will continue to develop its digital instant platforms, enhancing the revolutionary ZINK (zero-ink) technology used in the Polaroid POGO Instant Digital Printer. This allows users to print photos instantly from a mobile phone or digital camera.
One new product that is planned is the Polaroid “TWO”, the digital version of the traditional instant camera as well as the Polaroid “THREE”, an instant digital Camera that produces 4inch x 3inch instant digital photos.
Forget signing a Facebook petition to bring back the Cadbury’s Wispa, which we all knew was a massive marketing stunt anyway. Make way for some real fans… those who loved the old Polaroid cameras so much that they decided to buy the factory and equipment with the aim of producing authentic film for the iconic cameras.
Though “The Impossible Project” — a group of Netherlanders — aims to “develop a new product with new characteristics, consisting of new optimised components, produced with a streamlined modern setup” the group will also be bringing back “analog INTEGRAL FILM for vintage Polaroid cameras” next year…