Cisco are readying the launch of a new broadband router, the Linksys E4200. While routers often aren't the most exciting gadget in the home, the E4200 has enough media-savvy features to make it the perfect starting point for any HD…
There seemed to be a real kerfuffle on the news this morning caused by a Cisco-sponsored survey which showed that UK finished 25th out of 66th in the broadband quality league table, lower that is than Bulgaria and Latvia. The amazing thing is that anyone was really surprised by our relatively lowly position.
As anyone who has been to South Korea and Japan – the two countries that top the table – can tell you they are simply light years ahead of us in terms of broadband penetration, speeds and quality. Indeed the South Korean government recently promised universal speeds of up to 1Gigabit per second by 2012 while we struggle to meet the global average speed of 4.75 Megabits per second (Ofcom’s April research revealed that our average broadband download speed stands at 4.1Mbps.)
Now I haven’t been to Bulgaria and Latvia so I can’t vouch for their broadband (though one wag commented on the Daily Mail site of course that the roads were much better in Bulgaria than the UK). But again it doesn’t really surprise me.
So what’s the problem? Why does the UK lag behind seemingly less developed countries when it comes to high speed delivery of internet services. The reason is largely because of lack of fibre-optic cable which is the only way of delivering the high speeds necessary for superfast broadband (currently we rely mostly on old copper telephone wire via ADSL networks). This is because for years there were dozens of tin-pot little cable companies with no money who spent more time squabbling with each other than actually digging up the roads to lay high speed cable. Even today there are large parts of densely populated neighbourhoods in London which still don’t have fibre-optic cable.
The good news though is that could be about to change, albeit slowly, with Virgin now the only cable company on the block. It is rolling out a 50Mbps service while 24Mbps ADSL2+ services via BT and others are becoming more widespread. However, it seems there is still some way to go before we reach the average download speed of 11.25Mbps that’s needed to handle future applications such as High Definition Video.
Until then Britain will have to be content with the survey’s label of ‘Meeting Needs for Today’, the broadband equivalent of ‘must try harder’.
Cisco has announced its new Media Hub (well, the Linksys by Cisco Media Hub, but that’s a bit of a “my company owns your brand” mouthful) which allows users to consolidate their home multimedia libraries and access them from their network or over the Internet.
The Hub comes preloaded with a general media server as well as an iTunes server, and automatically searches the network for other media devices, presenting music, pictures and video within a simple web browser…
You use your camera to shoot video. You use your phone to shoot video. You may even be capturing the world in high definition. Now’s the time to get your footage working for you by entering our competition and scoring a great prize.
We have teamed up with Visual Networking experts, Cisco, to offer shedloads of cool prizes and all you have to do is show us a video that illustrates ‘My Video Life’…
Hello everyone. Don’t panic – this isn’t another battery review! Instead, this is my entry for the Shiny/Cisco My Video Life competition.
The idea is you make a video about what video means to you, whack it on YouTube, then someone gets the honour of being described as A WINNER. Imagine that. Imagine the feeling of being a winner! Here’s my attempt at winning. I doubt I will be feeling the feeling.
You should enter. Any video will do, even just one of you watching telly while eating sausages filmed on a mobile phone. if that’s what video really means to you, there’s no arguing with that. There’s £500 worth of stuff…
We at Shiny Media have teamed up with networking giants Cisco to delve deep into the internet of next Tuesday.
With your help, in the upcoming weeks, we'll be holding a study called "Your World Video" and looking at the explosion video on the web and where we can take it.
So, for a little glimpse of the future, we had Cisco's head of consumer marketing, Patricia Lopez, specially flown in to talk to our Susi about the concept of using video for communication as well as entertainment. They call it "Visual Networking"…
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