Southampton FC unveils AR home shirt

Partnering with manufacturer Hummel, Southampton FC has developed a shirt that includes the latest AR technology embedded within it. Fans will be able to scan parts of the shirt to unlock exclusive content including a 3D augmented reality version of Saints club captain, James Ward-Prowse who comes to life through your smartphone. To help launch…

Jaguar Land Rover head up display to stream 3D movies to passengers

Jaguar Land Rover is developing a next-generation head-up display technology that could beam real-time safety information in front of the driver, and allow passengers to stream 3D movies direct from their seats. Engineers are working on a powerful new 3D head-up display to project safety alerts, such as lane departure, hazard detection, sat nav directions,…