4G merchants EE have introduced a new Swap scheme for customers on their network, letting them upgrade to a new handset mid-contract.
It’s not quite a straight swap though. First off, you’ll need to be the current owner of an iPhone 5, Samsung Galaxy S3 or S4, Galaxy Note II or HTC One. Then, rather than simply upgrading to the next handset of your choice, you’ll have to pay a one-off fee.
And these fees are pretty steep. You’re looking at £49 if you’re on EE’s top-tier £51 a month contracts, rising to a gigantic £249 if you’re on a £36 a month plan.
“With smartphone innovation moving at a relentless pace, we realise that some customers want to move to the latest handset at the earliest possible opportunity,” said Pippa Dunn, Chief Consumer Marketing Officer, EE.
“That’s why we’ve introduced ‘Swap’ to sit alongside our existing upgrade offers – providing a new, simple and easily affordable option for pay monthly customers to move to the latest 4G smartphones.”
Going live on September 17, it’s launching just in time for the new iPhone’s to tempt EE customers to open their wallets once again. Just make sure you’ve got the readies.
By Gerald Lynch | September 10th, 2013