Netflix, the film and TV service that has taken the US by storm, is now available to UK viewers. Brining a massive library of on-demand streamed video content to challenge LOVEFiLM’s UK streaming dominance, UK movie fans can access the service as of today through web-connected TVs, tablets, smartphones and games consoles like the Xbox 360 and PS3.
“We are starting 2012 in the best possible way: by giving consumers in the UK and Ireland an amazing entertainment experience,” said Reed Hastings, co-founder and chief executive officer of Netflix.
“Now, you can enjoy as many great films and TV programmes as you want, when you want, where you want, for one low monthly price with no contracts or commitments.”
Potential Netflix users can give the service a trial run for free for 1 month, before opting in to a £5.99 a month subscription (€6.99 in Ireland).
Netflix offers content from the likes of Lionsgate UK, MGM, Miramax, Momentum Pictures, NBCUniversal, Paramount, Sony Pictures Entertainment, Twentieth Century Fox and Viacom International Media Networks, as well as All3Media, the BBC, CBS, Channel 4’s 4oD, Disney UK & Ireland and ITV.
That means TV UK shows like Top Gear and the The Inbetweeners sit next to the likes of Breaking Bad and 24 , as well as movies like The Expendables and Paul Blart: Mall Cop.
Fully integrated with Facebook, the service already boasts 20 million streaming members across 47 worldwide territories. However, it faces stiff competition in the UK from LOVEFiLM, which has so far established itself as the UK’s number-one streaming and movie rental service.